UNICEF is the world’s largest children’s charity working to protect vulnerable children, globally and here in Australia. Run entirely on voluntary donations, we work to improve the lives of every vulnerable child, no matter who they are or where they live. Every day our teams are on the ground in 190 countries working with local partners to deliver lifesaving help and create lasting change. From vaccinating children in war zones to providing early childhood education access in Indigenous communities, donations help us to protect every child, no matter what.
Job Description
We are offering a full-time nine-month maximum term contract position, working in a flexible environment, built around the diversity of our team and their needs. A competitive salary commensurate with the not-for-profit sector is offered together with a broad range of wellbeing benefits.
What we are looking for
A dedicated and enthusiastic professional is sought to join our Retention team in driving impact by expanding UNICEF Australia’s single giving program. Reporting directly to the Marketing Lead, Retention, their primary responsibility will involve implementing strategies for recurring cash donations during critical campaign events throughout the year, including unforeseen emergency situations. These strategies play a crucial role in driving long-term, sustainable revenue growth, thereby ensuring that UNICEF Australia can continue to support every child in need.
Your day will include:
Contribute to the strategy and lead the execution of annual single giving campaigns
Execute UNICEF Australia’s unplanned emergency response for existing supporters through email, SMS, and direct mail
Regular cross- team collaboration with Fundraising, Media, Brand and Supporter Experience teams, to create optimisation strategies; as well as the Performance, Growth, and Insights team to optimise and personalise cash channels, including the website
Collaborate with external agencies and internal stakeholders to create high-quality, on-brand creative campaigns
Ensure campaigns meet KPIs, inspire single giving donations, and adhere to budget and timelines across email, SMS, direct mail and website appeal pages
Continuously optimising marketing programs based on post-campaign results. This includes creative and data-driven adjustments to enhance supporter journeys.
Support processing of Retention team invoices and budget tracking, ensuring the campaigns are delivered to budget.
Desired Skills and Experience
We would like you to have the following skills and experience
An undergraduate degree in marketing, communications, commerce, or business, or equivalent relevant experience
At least 1 year of experience in a consumer mass marketing environment.
Previous retention or supporter-facing fundraising experience and familiarity with CRMs (Salesforce) is highly desirable.
Previous experience monitoring campaign results to identify trends and generate ideas for maximising return on investment (ROI) and lifetime value (LTV).
High attention to detail, ensuring the production of factual, consistent, and quality communications and reports.
Systematic and organised individual with the ability to manage time and meet tight work deadlines and stakeholder requirements.
Evidence of relationship-building skills and strong customer service abilities.
What will it feel like to work at UNICEF Australia
An environment and culture built on the importance of teamwork, collaboration and shared purpose
Sector leading salary packaging and a competitive salary commensurate with the NFP sector
A flexible work environment with balance between home and office work, which puts the wellbeing of our staff at the centre of our decision making
A positive and values-driven work culture which celebrates our achievements and recognises our teams
A wellbeing package which includes such things as access to Birthday leave, EAP (Employee Assistance Program), nutrition, exercise, financial and legal support
Commitment to our child-first philosophy with generous paid parental leave and offering
The opportunity to support a global impactful cause and make a difference for every child
How To Apply
To apply for this fantastic opportunity please select APPLY and submit the following documents in PDF format:
Your Cover Letter, outlining your relevant experience and highlighting a summary of your strengths
Your CV
For further information, please be in touch with our People & Culture Team: recruitment@unicef.org.au.
Applications will close on Sunday, 7th July 2024
All applicants are required to be legally entitled to work in Australia. UNICEF Australia has a zero-tolerance approach to abuse and exploitation and adheres to strict safeguarding principles. All successful candidates will be required to undergo rigorous background checks (including National Police Check and Working with Children Check) and sign and abide by our Code of Conduct on Child Safeguarding & Protection from Sexual Exploitation and Abuse.